Traditional financial services are already interested in tapping into the potential of metaverse-dev for branding and product development. In the near future, it is expected that metaverse-dev will give rise to virtual
societies that allow people to transact and engage in a decentralized manner. The development of virtual-to-physical financial systems and payments in the ecosystem gives way to NFTs and becomes the driving force
of emerging new forms of trading.
Augmented Reality/ Virtual Reality narrows the difference between online and offline modes leading to greater participation of the customers. Metaverse is being increasingly used as a hub by financiers in individual capacities such as aiding and analyzing
financial risks, providing precise advice to customers without any geographical constraints with digital payment in the realm of the metaverse-dev, increasing the customer experience.
A shared online space powered by the combination of AR, VR, and MR will change the way the automotive and manufacturing industry is in the Metaverse. With organically integrated cyber-physical, creating an industrial metaverse is possible powered with immersive technology that will become the future of factories. The
on-site installation and skills training can bring a virtual experience of people working together in the virtual world without being on-site.
In addition, Metaverse can allow the automotive industry to test out product design, development process, production testing, operations, marketing. Apart from the previous operations, Metaverse can also aid in decision-making, and results are recorded through the blockchain.
Brands are evolving in the aspect of establishing direct communication channels with their customers. Now Metaverse offers a new concept for the brands to explore and tap into the prevalence of the various business opportunities for the retail sector. Fashion brands are the leaders in the foray into the Metaverse; Nike, Gucci, Louis Vuitton have had metaverse-based marketing campaigns and started to sell virtual products and collectibles.
Brand storytelling has evolved with AR technology, and Metaverse can take it to a whole new level by immersing consumers in a virtual world where they can examine and evaluate the products. Additionally, the Metaverse allows the brand creators a new space for showcasing their brand through highly engaging storytelling that informs and positively influences purchase decisions.
The ways of traditional job training are being substituted by the entry of immersive technologies such as AR, VR. With Metaverse, a number of businesses are widely accepting the use of Metaverse with various pros such as shorter onboarding time and hiring time, virtual tour of the office, job-specific training, collaborative workplace, and more.